Emirates Consulting Group

We are seeking a Digital Marketing Manager to plan and execute growth initiatives for e-commerce traffic, social media, and online marketing.

The ideal candidate will have an entrepreneurial, data-driven, and analytical mindset and will be able to manage multiple projects and timelines. You must be collaborative and able to include peers and other leaders in decision-making. You will report to the Director of Marketing and work cross-functionally with teams in creative, eCommerce, traditional marketing, and digital marketing.

The ideal candidate will have a deep understanding of digital marketing and e-commerce strategies. As the key leader in developing e-commerce strategy and overseeing all performance marketing programs, the candidate will successfully execute Web/Digital Marketing, SEO/Content, Paid & Organic Social Media, Content Marketing & Email.

  • Research new website optimization features.
  • Work with IT to ensure the website and ERP are communicating correctly.
  • Optimize content and product description for SEO.
  • Monitor Web Orders for fraud, review inventory issues, and adjust product pages accordingly.
  • Oversee customer service Email & Chat communications.
  • Manage company product syndication and review syndication platforms.
  • Manage Outside Web Developer Relationship.
  • Own website metrics.
  • Manage and optimize SEO strategy.
  • Manage relationships with the company’s SEO partners.
  • Identify blog topics while incorporating target keywords.
  • Identify new keywords to target.
  • Oversee the production of blog content among team members.
  • Influence and help define social media strategy.
  • Work with social media staff to ensure relevant posts are scheduled daily across Instagram, Facebook, and Twitter.
  • Ensure all incoming messages are answered timely and correctly.

 

QUALIFICATIONS

  • Proven ability to successfully manage multiple projects at the same time in a fast-paced, growth-oriented, results-driven organization.
  • Obsess over the details, the wording, and the look of your work.
  • Team driven and not title driven.
  • Strong Creative Eye.
  • Proficient in MS Office and digital platforms/software.
  • Exceptional Written Communication Skills.
  • Strong Organization Skills & Extreme Ability to Multi-Task.
  • Confidence & Ability to Make Recommendations and Present New Ideas.
  • Ability to Work Independently.
  • Willingness to Learn & Develop New Skills.
  • At least 6-10+ years of Digital Marketing Experience.
  • Bachelors in Business, Marketing, or relevant work Experience.
  • Experience working with E-commerce website platforms (such as WooCommerce, Big Commerce, or Shopify).
  • Minimum 5 years’ experience in digital strategy and integrated marketing with an expertise in web, mobile, social and email.
  • Strong experience working with external digital partners and agencies.
  • Deep understanding of SEO and SEM content, social media, reputation management, performance marketing, email marketing, and traffic KPIs.
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