Social Media Specialist – Aviation

We currently have an immediate opening for a Social Media Specialist to join our Social Media Team. The Social Media Specialist is responsible for creating, executing, and managing strategic social campaigns for all of our brands. The ideal candidate has a passion for social media and creating brand awareness.

• Manage, monitor and update all social networking sites for our current and future brands(Facebook, Instagram, Twitter, Pinterest, Google +, YouTube, etc.)
• Author and develop a consistent stream of fresh, clever and creative content that engages and educates our communities and contributes to our overall marketing efforts
• Work efficiently with design, SEO, paid social, designer trade and content teams to generate support where needed
• Work with customer service team to share responsibility for ensuring responses to customer comments, issues and conversations are handled in a timely manner
• Develop a tactical social media plan based on strategy and resources, including but not limited to developing, maintaining and executing social media content calendar (daily, weekly, monthly)
• Engage and grow fan base / followers
• Organize and analyze key social metrics and create a comprehensive report monthly to share results
• Analyze the social media landscape for our brands as well as our competition, and refine strategies and tactics based on what’s working and what’s not
• Consistently identify new influencers to partner with to drive social follower growth

QUALIFICATIONS

• Actively involved in social media in a professional and personal setting
• Must have 2+ years experience managing social communities online, with proven track record of organic social growth
• Outstanding organization & project management skills, with the ability to prioritize multiple tasks and manage time efficiently
• Exceptional verbal & written communication skills
• Bachelor’s degree required